AQUA MINERAL
Packaging Redesign

AQUA MINERAL
Packaging Redesign

AQUA MINERAL
Packaging Redesign

Overview and Objective

Overview and Objective

Overview and Objective

Aqua Mineral is a premium brand leveraging Dead Sea minerals and patented technologies. The packaging redesign aimed to reflect the brand’s luxurious and innovative nature, creating a sophisticated, cohesive visual identity that aligns with Aqua Mineral’s values of luxury, innovation, and effectiveness.

Aqua Mineral is a premium brand leveraging Dead Sea minerals and patented technologies. The packaging redesign aimed to reflect the brand’s luxurious and innovative nature, creating a sophisticated, cohesive visual identity that aligns with Aqua Mineral’s values of luxury, innovation, and effectiveness.

Aqua Mineral is a premium brand leveraging Dead Sea minerals and patented technologies. The packaging redesign aimed to reflect the brand’s luxurious and innovative nature, creating a sophisticated, cohesive visual identity that aligns with Aqua Mineral’s values of luxury, innovation, and effectiveness.

Key Design Elements


Materials and Finishes: High-quality, eco-friendly materials with metallic accents and embossing for a premium feel.

Visual Identity: Cohesive color scheme with distinct colors for each product, featuring the Aqua Mineral logo prominently. Each package includes a distinct icon located on the fold, adding a unique touch and aiding in product identification.

Functionality: User-friendly features like easy-open lids, secure closures, and spatulas for creams.

Key Design Elements


Materials and Finishes: High-quality, eco-friendly materials with metallic accents and embossing for a premium feel.

Visual Identity: Cohesive color scheme with distinct colors for each product, featuring the Aqua Mineral logo prominently. Each package includes a distinct icon located on the fold, adding a unique touch and aiding in product identification.

Functionality: User-friendly features like easy-open lids, secure closures, and spatulas for creams.

Outcome

The redesign successfully merges luxury with functionality, enhancing the customer experience and reinforcing Aqua Mineral’s premium market position.

The redesign successfully merges luxury with functionality, enhancing the customer experience and reinforcing Aqua Mineral’s premium market position.

Outcome

The redesign successfully merges luxury with functionality, enhancing the customer experience and reinforcing Aqua Mineral’s premium market position.

Key Design Elements

Color Palette: Each product features a unique color that represents its main ingredient, making the line visually appealing and easy to navigate.

Typography: Modern and clean fonts were used to enhance readability and give a contemporary feel.

Graphics: Simple and elegant illustrations of the key ingredients emphasize the natural aspect of the products.

Branding: The logo and other branding elements were refined to maintain brand consistency while adding a touch of modernity.

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